I discovered the haircare brand Curly By Nature during the Rock Your Curls Academy in Francfort (Germany) last month. As I’m always looking for accessible quality products for natural hair in Europe, I decided to know more about this brand and its founder, the beautiful Klerissa Mac Donalds.
Chronique beauté noire : How did you come to make products especially for curly hair ?
Klerissa McDonald : Whilst I was gaining experience as a hairstylist working in several salons across London, I recognised the sad and shocking stories of chemical and heat damage that was plaguing the industry and community. Before I entered the professional industry I was so passionate about the versatility of what I call ‘genetically curly’ hair. I knew that it was where my real talents and passion lied, it was my speciality as I had built a regular clientele whose hair I would regularly style and this started from the tender age of 8 years old. After experiencing work life in London salons, I decided to become a freelance stylist specialising in Natural haircare and adopted and developed alternative effective natural haircare and hairstyle solutions. Whilst I was on maternity leave with my baby girl, I developed a love of the science of creating amazing concoctions that the hair absolutely adores so I went on to become a certified advanced haircare product developer. Curly By Nature was born from the need to have all natural, honest haircare products that has been clinically proven to be truly effective for the hair. I thought that it was about time that the people of the UK were offered high quality, all natural, british haircare products.
CBN : What are the main assets of Curly By Nature products ?
CBN : What is you best seller product ? Can you give a tipp on how to obtain the best results with this product ?
Klerissa McDonald : I love the Hair Repair Oil the most, simply because it is so versatile. It can be used to detangle the hair before you shampoo. It can be used as a hot-oil treatment. You can use it to seal in moisture when hair is wet and use it to soften and add shine when hair is dry. It quickly absorbs into the hair shaft and goes through to the cortex. It is filled with such rich ingredients which have been proven to be effective for genetically curly hair. It smells sublime and is also great for the skin! Our customers love our Hair Repair Oil so much.
CBN : Where can we find Curly by Nature Products ? Do you have any physical store ?
Klerissa McDonald : You can find our products in any reputable haircare retailer or salon. If you cannot find us, just ask an stylist, assistant or manager for the shelf position or if they have any in stock. You can visit us directly online at www.curlybynature.com
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